Here are five great posts from around the web we read this week.
1. Did you know that Mass.gov has a place to list volunteer opportunities and for people to search and match themselves to needs: Connect & Serve.
2. Are Nonprofits Keeping Up With the New Volunteer? from Joanne’s Nonprofits Blog:
Are you in touch with the “new” volunteers? The ones who are both young and older, who want to volunteer as a family, who want to change the world, who look for ways to use their skills, who want to use the newest tools to do that work and to communicate about it?
3. The Final Word on Year-End Fundraising: Five Things You Can Still Do to Boost Your December Income from Network for Good, some good last minite tips for yearend fundraising.
4. How good can grow from Beth Kanter: My Triple Ripple of Kindness: Helping Women in San Jose and Kenya
5. Best Practices for Yearend Fundraising from FrogLoop
Most charitable online giving ($244.6M or 64.1%) comes through nonprofit websites.
22% of giving happens on the last two days of the year between the hours of 10am and 6pm in all time zones.
Don’t forget good usability on donation pages. It’s critical to sealing the deal in the donation process. Alia suggested minimize giving options during the holiday season. Your best bet is to provide 1-2 donate options and keep your donors focused.
It’s also important to suppress your navigation on the donate page, so that you’re focusing the donor on making the donation. Studies say that the more options you give them, the less they do.
- Websites Match Volunteers With a Cause (politics.usnews.com)
- GreatNonprofits: An Essential Tool for Nonprofits (vivanista.com)