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A couple of months ago we converted a web site for someone that was using a static template site into wordpress. Yesterday we got an email from the client saying that an SEO expert told them that sites built with PHP (wordpress is built with PHP) are not search engine friendly and they haven’t moved up in their rankings. I think this expert is confusing PHP with Flash. What ever they are thinking, this is garbage, google loves wordpress. [...]    We have written a lot about web site optimization using keyword, social media and landing pages. Reading a post from Marketing Experiments on Homepage Optimization: Lessons you can reuse from ReUseIt.com, I realized we haven’t said anything about the homepage. Although most of your efforts for search involve driving people to specific landing pages, the homepage [...] Has Social Media Swung to Far? It seems to me that there are a ton of Social Media experts in the world today. When I’m out at events it appears than 6 out of 10 people are social media experts and 8 out of 10 can build a website, or have a relative or friend that [...] Bad Writing Closes Doors In business, bad writing can close doors before one even has the opportunity to ring the doorbell. Last week I had lunch with a lawyer friend who was recently hired by a major Boston-based non-profit organization. She shared her good news, along with her challenges of finding a good nanny for her two [...] |
 
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