Stephen Melanson, from Melanson Consulting, gave a great presentation on Verbal Branding and the Networking for NonProfits Fun Night Out on May 6, 2010. This is part 3 of his presentation. In it he explains how Verbal Branding can help you keep your brand even through long meetings. A transcript follows the video: So let’s […]
View Post melanson consulting, nonprofit conferences, nonprofit education, nonprofit resources, nptoolbox, stephen melanson, verbal brandingStephen Melanson gave a great presentation on Verbal Branding and the Networking for NonProfits Fun Night Out on May 6, 2010. This is part 1 of his presentation. In it he covers what Verbal Branding is and how it works. A transcript follows the video: I’m going to talk to you about Verbal Branding and […]
View Post melanson consulting, nonprofit conferences, nonprofit education, nonprofit resources, nptoolbox, stephen melanson, verbal brandingOkay, it’s spring, where are you on this year’s fundraising efforts? If you are up to speed, you are collecting online donations through your website with a compelling, clearly branded and secure donations page, you communicating to your donors and supports using software designed for email marketing (not “bcc” on Outlook); and you have a […]
View Post Fundraising, nonprofit conferences, nonprofit education, nonprofit resources, online fundraising, Social MediaI’ve always been told that networking is a very important skill to grow business connections, find sponsors and meet prospective donors. By far most of the networking experts I’ve met talk about the importance of the “elevator pitch”. Stephen Melanson’s presentation of verbal branding at the Networking for Nonprofit’s Fun Night Out was illuminating. Here […]
View Post melanson consulting, nonprofit conferences, nonprofit education, nonprofit resources, nptoolbox, stephen melanson, verbal branding