Last Sunday night I got a call from a old friend and Cal Berkeley alumni that the Cal Men’s Gymnastic Program was in trouble and could be cancelled. Since the implentation of Title 9 in the mid nineteen seventies minor men’s minor sports programs have dwindled. For mens gymnastic programs, there are less than 20 […]
View PostFour Key Concepts of Verbal Branding – Stephen Melanson
Stephen Melanson, from Melanson Consulting, gave a great presentation on Verbal Branding and the Networking for NonProfits Fun Night Out on May 6, 2010. This is part 6 of his presentation. A transcript follows the video: Here’s how I teach people in the beginning. You develop your one or two ideas that truly tell the […]
View Post melanson consulting, nonprofit conferences, nonprofit education, nonprofit resources, nptoolbox, stephen melanson, verbal brandingCreating A Foundation for Your Brand – Stephen Melanson
Stephen Melanson, from Melanson Consulting, gave a great presentation on Verbal Branding and the Networking for NonProfits Fun Night Out on May 6, 2010. This is part 5 of his presentation. As you work on creating your Verbal Brand, you are actually creating a strong foundation for your brand. Stephen gives a couple examples how […]
View Post melanson consulting, nonprofit conferences, nonprofit education, nonprofit resources, nptoolbox, stephen melanson, verbal brandingDescribing Is Not Branding- Stephen Melanson
Stephen Melanson, from Melanson Consulting, gave a great presentation on Verbal Branding and the Networking for NonProfits Fun Night Out on May 6, 2010. This is part 4 of his presentation. As I listened to the presentation I could hear myself making this exact error that Stephen describes. A transcript follows the video: Here is […]
View Post melanson consulting, nonprofit conferences, nonprofit education, nonprofit resources, nptoolbox, stephen melanson, verbal branding