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The term Freemium is only 4 years old. Fremium is one of the more interesting new business models. Although the term is barely four years old, it is one of the most popular models for start-up organizations. Fred Wilson first articulated this term in 2006 this way: “Give your service away for free, possibly [...] Guest post by Chad O’Connor, Adjunct Professor Emerson College In an earlier guest blog I mentioned some issues regarding uses and gratifications and selective exposure. To recap, we are constantly seeking ways when we communicate to get people to pay attention to us, and when they do pay attention to what we are saying they are [...] ‘If the English language made any sense, lackadaisical would have something to do with a shortage of flowers.’ Doug Larson Lackadaisical Every piece of written content that you publish, and every email that you send, is a reflection of you and your organization’s professionalism and attention to detail and quality. Whether it is [...] Guest post by Chad O’Connor, Adjunct Professor Emerson College Chad O'Connor Adjunct Professor Emerson College One thing I truly enjoy about coaching people on how to be better communicators is that every so often I am reminded about how much simple psychology is involved in the whole process. I was recently contacted by a former student of [...] |
  
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